How do the top one percent in the world think? How did they get to the top? William Wrigley, Jr. a chewing gum industrialist was on the cover of Time

in 1929, just three years before he died. Wrigley has been dead for seventy-five years, yet his legacy lives on. But what does William Wrigley have in common with today’s top one percent?
Wrigley wasn’t first to market in the chewing gum business. He understood his client. Simple. He refused to give up. He was creative in penetrating his market, he gave away premiums, he was a pioneer.
Success isn’t about studying the mindset of students. Success is about studying failure and how we react to it. So how do the top one percent think? What got them there? How do they think differently? What are their thoughts about failure? And how does that separate them from the rest of the world?
What about passion, did they follow theirs, or are they mercenaries? Where does humility fit into the equation or does it? What drives them, fear power or greed? What do they think they are an expert at and how do they view learning? Do they suffer from the “know-it-all” syndrome? How much time do they spend learning, what, when and where? Do they watch television and if so, what? What are their mistakes and how do they perceive them? Or are their mistakes simply life lessons?
What are their views about instinct, luck and intuition? What schools did they go and did it matter? What role do their networks play and how good of a networker are they? What role has mentoring played in their life and who was their mentor? Are they loners or joiners? What professional organizations have their joined and how did they help them?
Has the “know it all syndrome” gotten in your way? Do you know your own weaknesses and are they a double edge sword? Do 360°s matter and if so what did you learn?
What role does learning play, what do you learn, is lifelong learning jargon, does it matter? Where do you learn and from whom, what and where? Who mentored them and does it matter? Are they conformists or non-conformists? How much does reputation matter and how do you develop it, protect and nourish it? How much does legacy matter?
What does networking mean to them and how do they build their networks? How do you market, when and with whom? What about credentialing and professional organizations? Who are the top one percent and what responsibility do they have to the rest of the world?
How does the mind, bond and spirit intersect, or does it?
Copyright 2007 Ev Nucci






5 Comments
January 16, 2008 at 6:06 pm
“Do you know your own weaknesses and are they a double edge sword? Do 360° matter and if so what did you learn?”
I am sure a few people would have a problem dealing with these. It’s not easy to look inwards and own up to your shortcomings.
January 16, 2008 at 6:23 pm
Jollyjo, you may be right. So do they matter? Or do you just focus on your strengths?
January 17, 2008 at 3:37 am
wow! That’s lots of question. It’s very detail and some are eye opening to me.
I love these question and especially I felt touching on this- “Success is about studying failure and how we react to it.”
There was a moment in life that I don’t even feel like living. That is the moment I faced lots of failure and stuck in it. What makes me move on to who I am now is really someone who pull me up and let me see those are just failures that you can learn.
Thanks for the post!
February 1, 2008 at 7:41 pm
Alex, I’m glad you saw some help from the study of failure. Thank you for letting me know as I’m writing a book about the top one percent and it helps me understand what’s going to be important ti include in the book.
February 2, 2008 at 8:09 pm
Ev,
This is a great post! I read it with pleasure! Keep them coming…
Thank you,
- Steven Burda
http://www.linkedin.com/in/burda